Visualization is one of the most primitive forms of communication known by people. That is why vision is the single main faculty that a person uses to communicate and share information.
Geomarketing is a concept that is gaining importance within the business environment. Even though its essence is nothing new, due to the advances in GIS technology and the ones in displaying massive amounts of data -BIG Data or Data Science-, it has become a revolutionary tool for making strategic decisions. Let´s get started.